When Square Roots owners Russell and Jemma first got in touch with us to tell us about their new business venture, we got a little bit excited. Both from farming backgrounds, they planned to set up a cafe in Keith which was based on the principles they hold dear – provenance, quality of ingredients and real home cooking, using recipes that had been handed down from Jemma’s Granny.
Being right up our street, we jumped in a trailer (no, really) and joined them for a journey from kitchen to field to capture the spirit of the business before it launched in Keith in December 2017. The highlight? A business headshot with a difference…